Unforgettable - with all the senses
Current campaign
The exciting journey of repositioning the Hapag-Lloyd Cruises brand in the luxury cruise segment began at the beginning of 2024. Now the time has come: the new brand design is being used for the first time in the ‘UNFORGETTABLE - WITH ALL THE SENSES’ campaign, which was published on 02 January 2025.
Immerse yourself in the ‘new’ world of Hapag-Lloyd Cruises with the current brochure. Each of the unique routes is meticulously planned with many years of experience. Thanks to the shallow draught of our fleet, we also sail to supposedly inaccessible destinations and enable you to experience them up close either individually or as part of fascinating tours. The Caribbean, North America including Alaska, Asia, South America, the Mediterranean, the Arctic and even Antarctica - each destination leaves lasting memories, as does the experience on board.
With us, your customers can experience the most beautiful places in the world in a more luxurious and relaxed way than ever before, regardless of whether they want to experience a new kind of luxury on the EUROPA 2 or discover the wonders of our planet with our expedition ship HANSEATIC inspiration.
EXPERIENCE BLISSFUL MOMENTS WITH US THAT SHIMMER IN MULTIFACETED SHADES ...
On a cruise with Hapag-Lloyd Cruises, our guests experience every moment with particular intensity. Thanks to first-rate facilities, high-class service, unique destinations and an incomparable range of wellness, gastronomy and entertainment offers, every second on board becomes a lasting memory. No matter whether they discover a new kind of luxury on the EUROPA 2 or explore the wonders of the world on one of our expedition ships, their senses will be delighted.
... WITH AN EXCEPTIONAL TASTE AND RELAXING AROMAS ...
Profound relaxation in our luxurious spa? Unparalleled indulgence in one of our sophisticated restaurants? Breathtaking entertainment on stage or on the movie screen? On board our ships, guests have the opportunity to put together their individual cruise from countless exceptional moments, tailored to their personal preferences. Thanks to a guest to crew ratio of almost 1:1, there is only one thing that always remains the same: our perfect service. No wonder that our cruise fleet was named the best in the world by Insight Guides 2025.
... AND WHERE EVERY VIEW REVEALS INSIGHTS INTO YOUR OWN SOUL.
The destinations we sail to with our ships will be just as unforgettable as our guests' experience on board. Each of our unique routes is meticulously planned by our experts based on their many years of experience. Thanks to the shallow draught of our fleet, we can also reach places that are often considered inaccessible, giving our guests the opportunity to experience them up close, either individually or as part of fascinating tours. Europe, Asia, the Caribbean, the Pacific and even the Antarctic – with us, they'll discover the most beautiful places in the world in more luxury and relaxation than ever before.
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Sales Support
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Booking competition - win an exepedition cruise
Take a look at our booking competition and don't miss the opportunity to win an 18-day expedition cruise in a cabin for 2 with the HANSEATIC inspiration to Greenland, Newfoundland and the St Lawrence River from 8 - 26 September 2025. Value of the cruise approx. € 24,500!
The competition applies to all voyages with Hapag-Lloyd Cruises and runs from 14 Jan - 14 Mar 2025, only for new bookings made in this period.
See here for further details:
Booking competition
